7Oct-21

How To Express Your Tone Across Different Social Media Platforms

When companies or marketing teams think about the brand voice, they should be thinking about Tom Hanks – wondering why Tom Hanks? Well, for starters, it is not just about his calming personality. The glorious career of numerous blockbusters is because of the underlying fact that Tom Hanks isn’t just a regular character actor but way more than that. The moment he comes on screen, the audience feels engaged and comfortable in his presence. Though depending on the character [...]
10Aug-18

The Importance of Videos for Your Business

No matter the business your in, your essence and core is your branding. It is the first thing people see when they find your company and your brand has to convince and seduce people to loving your business at first sight.  Many powerful social media channels channels are out there in order to expose your branding though different forms such as videos, pictures, blogs, etc. The most efficient one is video. A video is the fastest and easiest way to grab people’s [...]

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